BUGATTI – A NEW ERA: Design Excellence pt.3
Bugatti
18 Dec 2025
Creating a timeless concept that endures through the centuries is the eternal test of any designer. For Bugatti, it’s a guiding principle that has shaped the brand for 116 years. In the latest episode of ‘A New Era’, Bugatti’s Chief Interior Designer Ignacio Martinez explains the unique challenge of bringing the BUGATTI Tourbillon's interior to life - stepping into a new era for the brand while staying true to its heritage.